Happy Days Nurseries & Pre-Schools is proud to have collaborated with the Department for Education on a national campaign promoting careers in early years, with a particular focus on apprenticeships.
The campaign aims to challenge outdated perceptions of the sector and highlight the skill, creativity and impact involved in working in early years education.
Filming took place across two Happy Days settings, Playbox and Derriford, where the internal marketing team captured authentic, day-to-day experiences within the nursery environment. The content was then used as part of the wider campaign.
Two of Happy Days’ apprentices, Kayla and Abigail, played a central role in the project. Through engaging video content, they shared real insights into their roles, including preparing learning environments and supporting children’s development through play.
The campaign focuses on presenting a more accurate picture of early years careers, demonstrating that the role goes far beyond common misconceptions, requiring creativity, knowledge, care and professionalism.
At Happy Days, apprenticeships are a key part of developing future talent within the sector. By combining hands-on experience with structured learning, apprentices are supported to build the skills and confidence needed to progress in their careers.
Happy Days is proud to have contributed to this important campaign and remains committed to promoting early years as a meaningful and rewarding career choice.
